

Sustainable attitudes that benefit the planet.
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More than just
cleaning products,
we create solutions.
Discover our product lines
Discover our brands

There is a perfect Azulim for every corner of your home.
Our best-known brand among homemakers for almost four decades.
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Products to take care of the most important person in the world: you.
Since 1987, quality in cleaning begins with Start.
For nearly four decades, we have been by your side in the battle against dirt. Explore our history, our philosophy, and what we do best.

What’s new in the Start world?
ESG
Caring for the planet we live on is part of our philosophy. And our attitudes.
From recycled packaging to renewable energy. From circular education to a commitment to animal welfare. Discover our certifications and what we have been doing for the environment, society, and beyond.